This legal text provides you with details about how we collect and process your personal data through your use of our website https://www.richvaleresorts.com, including any information you may provide to us via the site when you contract a service, subscribe to our newsletter, or submit your information through the designated form.

By providing us with your data, you confirm that you are not subject to any legal restrictions preventing you from giving consent, and therefore, when you submit the forms, you guarantee that you have the necessary legal capacity to give such consent.

Below is information regarding the data protection policy of: MB Benalmádena, S.L.U.

1. Data Controller

Contact details of the controller:

MB Benalmádena, S.L.U., CIF: B29527777
Address: Avenida Erasa, Urbanización Pueblo Evita, 29630 Benalmádena, Málaga
Phone: +34 952 445 925
Email: [email protected]

Registered in the Mercantile Registry of Málaga, Volume 1911, Book 824, Page 197, Section 8, Sheet MA 3573, Entry 7.
MB Benalmádena, S.L.U. is the data controller (hereinafter, “we,” “us,” or “our”).

2. What Data Do We Collect?

The General Data Protection Regulation (GDPR) defines personal data as any information relating to an identified or identifiable natural person. This does not include anonymous or statistical data.

Personal data that may be collected directly from the user will be treated confidentially and incorporated into the relevant processing activities owned by MB Benalmádena, S.L.U.

We may process the following types of personal data:

• Identity Data: full name, ID number

• Personal Characteristics: date of birth, gender

• Contact Data: email, phone number, billing address

• Marketing and Communication Data: your preferences in receiving marketing communications and your preferred communication method

We do not collect any special categories of personal data (e.g., ethnic origin, political opinions, religious beliefs, trade union membership, health, genetic or biometric data).

If we need to collect personal data by law or under the terms of a contract, and you fail to provide that data, we may not be able to fulfill the contract or provide the service. In such cases, we will notify you accordingly.

3. How Do We Collect Your Data?

We collect data through the following means:

• Direct interactions: You may provide personal data by filling in forms on our website, contacting us via email, phone, or post, when:

  • Requesting information about our products/services

  • Booking our services/products

  • Subscribing to our newsletters or publications

We reserve the right to refuse or cancel registration requests that we deem non-compliant with our terms or any applicable regulations. We will try to explain our decision, although this may not always be possible.

• Automated technologies or interactions: As you interact with our site, we may automatically collect technical data about your device, browsing actions, and usage patterns. We collect this data through cookies and similar technologies. For more information, see our Cookie Policy.

• Third parties:

  • Google (analytics/search data) — outside the EU

4. Purpose and Legal Basis for Processing Your Data

We typically use your personal data:

• To formalize a contract between you and MB Benalmádena, S.L.U.

• Where you give your consent

• Where necessary for compliance with legal obligations

• Where required for our legitimate interests or those of a third party

You may withdraw your consent at any time by contacting us at [email protected].

Usage Table:

Commercial communications:
You will only receive communications if:

• You requested information or contracted a product/service

• You accepted to receive such communications in our forms

• You have not opted out of receiving them

You may unsubscribe anytime by emailing: [email protected]. Even after opting out, we may retain your data as required by law following a service contract.

5. Data Retention

We retain your data only as long as necessary for the purposes we collected it for, including satisfying legal, accounting, or reporting requirements.

Subscriber data: retained from subscription until the user opts out.

6. Minors

MB Benalmádena, S.L.U. does not authorize the use of its website by individuals under 14 years of age. Anyone submitting data confirms they are over this age. If a child under the age limit has provided personal data, parents/legal guardians should contact us to exercise their rights.

If services are directed at users under 14, we will obtain parental/guardian consent.

7. Exercising Your Data Rights

You may contact MB Benalmádena, S.L.U. by mail or email (including a copy of your ID) to exercise the following rights:

• Access your personal data

• Request correction or deletion (right to be forgotten)

• Request restriction of processing

• Object to processing

• Data portability

Templates are available from the Spanish Data Protection Agency (AEPD).

If you believe your data is being misused, you may file a complaint with the AEPD.

We may request verification of your identity. All requests will be addressed within one month, extendable if complex.

8. Data Sharing – Service Provision

We may need to share your data with trusted third parties solely for service provision. These include:

• IT and system service providers

• Professional advisors (lawyers, auditors, insurers)

All third parties are required to respect the security of your personal data and comply with GDPR. You may request a list of such service providers by emailing: [email protected].

9. Data Security

We have implemented appropriate security measures to prevent your personal data from being accidentally lost, accessed without authorization, altered, or disclosed.

Access is limited to employees, agents, or third parties who need it for business purposes and are bound by confidentiality agreements.

We have procedures to deal with any suspected data breach and will notify you and the appropriate authority where legally required (Articles 33 and 34 of GDPR).